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Page 99

INTEREST, ATTENTION AND BUSINESS
What the Employer Must Do

merely satisfying his craving for excitement in his work. It is a question of making his work interesting to him so that he will give it the best there is in him. It is not a question of any particular individual, because it is a question that must arise with every man who takes the "job."
There is no law compelling you to commend a man for special services he may render. Doubtless absolute devotion to your interests is what you pay him for. But if you take this attitude you will get just what you pay foran automaton in the place where a live man ought to be.
Appeal to the self-interest of your employees, arouse their living enthusiasm, concentrate their minds on your

Page 100

INTEREST, ATTENTION AND BUSINESS
Rewards, Commendations, Competitions

work with rewards, commendations, competitions, and ingenious devices calling forth a fresh play of forces, and you will get their best service and be following the policy of greatest business success.
If you are an employee, view the subject from its reverse side. You must bear in mind that your chances of advancement depend upon your concentration of interest and attention, and you must continually search your work for new sources of interest. You cannot work for a man, day in and day out, in the same old spiritless, automatic way, and expect your employer to shower you with opportunities and rejoice when your payday comes around.

travel books:
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